Drivers Tracht

In the more recent past of the almost 200-year history of LODENFREY, we repeatedly came into contact with the automotive industry and racing. Whether it was the production of motorcycle suits for BMW or the outfitting of racing drivers or the long-standing and extremely successful cooperation with the Bavarian racing legend HRH Leopold Prince of Bavaria, with whom we have had our own collection called “Poldi” for almost ten years now, or the new cooperation with the GP Ice Race, for and with which we have designed jackets and knitwear. And now we would like to introduce you to another cooperation. Together with the Drivers & Business Club Munich, we have created an exclusive Drivers costume for its members. A costume based on the royal English model “by appointment to Prince Poldi”, who is not only the namesake of the collection and honorary member of the Drivers and Business Club Munich, but also stands for this exclusive costume as a trustee. His name symbolizes the connection between motorsport and fashion. Racing fascinates the masses, this mixture between sport, adventure, risk appetite and technology positively electrifies. So we have created a jacket that comes in the colors of the club, which were used harmoniously and which stand out, mixed with details of the traditional bavarian costume as well as of the club and thus appears elegant and chic, but still sporty. It also offers optimal freedom of movement to deliver maximum performance in every car.